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Overall popularity| Rank | Score | | Item
 | | 1. | 1695 |  | Wayne Gretzky | | 2. | 443 | | Terry Sawchuk | | 3. | 367 | | Gordie Howe | | 4. | 178 | | Mario Lemieux | | 5. | 154 | | Patrick Roy | | 6. | 150 | | Steve Yzerman | | 7. | 143 | | Bobby Orr | | 8. | 138 | | Mark Messier | | 9. | 136 | | Bobby Clarke | | 10. | 136 | | Maurice Richard | | 11. | 135 | | Guy Lafleur | | 12. | 134 | | Phil Esposito |
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Voting popularity| Score | | Item | | 69 | | Wayne Gretzky | | 62 | | Mario Lemieux | | 58 | | Bobby Orr | | 43 | | Gordie Howe | | 34 | | Guy Lafleur | | 32 | | Bobby Hull | | 32 | | Mark Messier | | 32 | | Bobby Clarke | | 30 | | Ray Bourque | | 29 | | Steve Yzerman | | 29 | | Maurice Richard | | 29 | | Phil Esposito |
| Popularity on the Web| Score | | Item | | 48802 | | Wayne Gretzky | | 47221 | | Bob Gainey | | 45265 | | Gordie Howe | | 42764 | | Steve Yzerman | | 25977 | | Mario Lemieux | | 25440 | | Patrick Roy | | 23640 | | Jacques Lemaire | | 23012 | | Guy Lafleur | | 21688 | | Peter Forsberg | | 19911 | | Ray Bourque | | 18064 | | Bobby Hull | | 16247 | | Mark Messier |
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Popularity in the news| Score | | Item | | 23 | | Wayne Gretzky | | 20 | | Gordie Howe | | 20 | | Terry Sawchuk | | 16 | | Patrick Roy | | 10 | | Dickie Moore | | 4 | | Ray Bourque | | 3 | | Jacques Lemaire | | 3 | | Larry Robinson | | 3 | | Bob Gainey | | 2 | | Serge Savard | | 1 | | Bobby Orr | | 1 | | Henri Richard |
| Popularity in pictures| Score | | Item | | 23 | | Wayne Gretzky | | 5 | | Mario Lemieux | | 3 | | Gordie Howe | | 3 | | Maurice Richard | | 3 | | Patrick Roy | | 2 | | Bobby Orr | | 2 | | Mark Messier | | 2 | | Mike Bossy | | 2 | | Stan Mikita | | 2 | | Tim Horton | | 1 | | Steve Yzerman | | 1 | | Phil Esposito |
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